Enchanting Birthdays was seeking to rebrand from the former name, Princess Parties, WNY. Their mission was to creating a more professional brand that would appeal to both children and adults. They wanted the logo to reflect their expansion of services and offerings to both girls and boys.
jordannerissa designed the new logo to incorporate watercolor, which creates the magical feeling associated with fairytales.
We combined the graphic elements of a castle with a birthday cake, utilizing the castle towers as birthday candles, producing a unique and memorable logo that feels whimsical and special to all ages.