Simply Crêpes – Sunday Brunch at Home – Graphic Design

We channeled our Graphic Designer version of Joanna Gaines for this logo design for Simply Crêpes’ Sunday Brunch At Home!

This logo was designed for their new take-out brunch concept, aimed to served families and groups.

The color choices and font for Sunday Brunch remains on brand, yet creates a separate identity for the program. It feels approachable yet elevated fitting the idea that you can still enjoy a high quality Simply Crêpes brunch in the comfort of your own home during these unprecedented times.

The new logo design evokes a sense of home and comfort. This is established through the font choice, and emphasis use of lowercase letters on the word “at home”.

We also helped develop the tagline – “Because every other day is just breakfast” to emphasize that this is a special Sunday-only offering.

We are obsessed with a good brunch around here and had so much fun creating this graphic! Not to mention we had plenty of inspiration from all their delicious homespun, hand-crafted food and beverage offerings.🥂🍾